How To Integrate Instapage To WordPress

instapage-reviews

Are you looking for a platform that will allow you to create a landing page with minimal effort?

There are many platforms today that can do this, including Instapage.

Instapage is packed with tons of high-quality features, neat-looking templates, user-friendly building tools, and easy integrations. Is it the right fit for your business?

It is as efficient as they claim when creating conversion-focused landing pages. Will it be worth the money spent? We’ll answer all of that in this review on Instapage right here!

We’ll also be covering all the features and tools it has, as well as how it can reach your goals to greater heights.

Are you passionate about the future for your business? Let’s find out if Instapage is the one for you!

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For those of you who prefer a more visual experience, here is a video review by Marketing Island’s YouTube channel. Do check out our article below, however, because it has a comprehensive overview of Instapage.

A brief overview How To Integrate Instapage To WordPress

Instapage is a premium online marketing and advertising platform that offers a host of tools and functions aimed at increasing the conversion rate.

Instapage is a leader in post-click optimization since 2012. Why so?

It comes with an optimized advanced landing page builder. It comes with ready-to-use templates and easy-to-use tools. These include the drag-and drop interface, a wide range of stock images and widgets, and helpful analytics tools.

Everything is simplified to make it easy for even beginners to create landing pages.

Instapage also allows you to try out personalization and experimentation options such as A/B testing, collaboration and integration tools, accurate analytics systems such as HeatMap, and a swift hosting system.

It’s not just the leading page builder that Instapage has only been known for – its focus on conversion is the platform’s key selling point.

Instapage landing pages result in a 16% customer conversion rate, which is higher than the 4% rate for pages created without any premium builders.

Features

Now that we’ve covered the overview of what Instapage is and how many features they offer, let’s dive deeper into those handy tools that make up the platform! How To Integrate Instapage To WordPress

How To Integrate Instapage To WordPress

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User Experience

Dashboard

Once you log in to Instapage for the first time, the first thing you will notice is the dashboard, which will give you brief calculated details of your landing page, including the number of visitors, the conversion rate, and PostClick score.

There are many major tools and features there waiting for you to try out, from Landing Pages and Personalization to Experiments and Analytics, and all the way to the inbox and other account settings.

With Instapage, you don’t just get to create a new landing page. To organize multiple pages, you can also create a Group folder.

Landing Page Builder

Instapage’s landing page editor is among the most powerful yet easy-to-use builders out there. But how true is this statement? We’ll take a close look at its features and functions right now!

Templates

Instapage includes over 200 pre-made templates for professionals.

There are many themes available, including the complete landing page template.

Drag-and-drop Interface

What makes this feature on Instapage unique from the rest is you can arrange everything literally anywhere, without worrying about being locked to a grid layout! Other page builders wouldn’t always allow you to have the same freedom as Instapage has.

Although you can place items anywhere you want, Instapage provides visual markers that will help you determine where they should be. The builder is like Illustrator or Photoshop for landing pages.

Instablocks and Widgets

Creating multiple pages? Instapage has a time-saving feature in the form of Instablocks, where you get to reuse assets without the need to make them again from scratch.

Not only can you create blocks that are unique, but you can also create block templates that include layouts and goals. If you’ve used Adobe CC software, you may be familiar with this kind of interface!

Instapage also has a range of widgets for your landing page. There are many different kinds such as headlines, forms, buttons, timers, and HTML widgets, as well as images and videos.

Mobile Landing Pages

What’s great about using Instapage is that you can have the option to create a mobile version of your landing page! Simply switch from desktop view to mobile and the editor will generate a phone-friendly layout. You can then make some adjustments.

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Analytics and Testing

Instapage delivers top-quality analytic reports with helpful tools that will keep you in the loop about how your landing pages are performing.

The dashboard provides information about visitor data, conversions and the conversion rate. Let’s discuss further on that right now.

Instapage’s Analytics section provides detailed information about these rates using graphs and other visual aids to give users a better perspective. A data chart is accessible whenever you’re running split tests, packed with accurate percentages and rates. You can also integrate with Google Analytics for even more insight on your data!

You also get to monitor lead generator details, as well as the PostClick score, which you can only see if you connect to a Google Ads account. Apart from those, there is a built-in heatmap that lets you check visitors’ activities within your landing page.

Instapage offers A/B Split Testing, which allows you to test various page variants to determine which one is the most effective. This helps ensure that your landing page is optimized to attract visitors.

If your page ever doesn’t generate enough to reach your conversion goal, split testing can help you make sure it hits right where you want it. How To Integrate Instapage To WordPress

Publishing and Integration

After you are satisfied with your landing pages, you can publish them on any one of the following sites platforms:

  • On your own custom domain
  • A WordPress website can be customized using a plug-in.
  • Drupal websites

For testing purposes, you can also plblish the page. However, it is recommended that you use another domain.

Activating the plug-in frees you from having to publish on your WordPress website. As simple as it may seem, there are quite a few hurdles, plus a few hours depending on the internet speed, to get it to work.

Instapage allows you to integrate with a wide range of third-party platforms, allowing for an enhanced user experience. This includes e-mail marketing and analytics services. You can also connect to more services with the help of the web server Zipier

Other Features

Apart from its awesome page builder, crazy accurate analytic readings, and other fully optimized features, Instapage has a lot more tools than you’d expect! Here are some that can help you make the most out of creating hit landing pages:

  1. Collaboration tools for teams including Comment Mode for you and your teammates to leave feedback on certain elements of the page
  2. Google AMP support for mobile landing pages to load quicker without completely affecting their design and conversation optimization
  3. Quick and easy integration with Google AdWords to further track your pages’ return of investment (ROI) and its effectiveness

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Pricing

Instapage comes with two pricing plans, each named Building (Business) and Converting (Enterprise).

Building Plan

If you pay annually, the Building plan will cost $199 per month and $299 monthly. If you decide to go for the yearly pricing, you would need to pay upfront the total price of around $2,388, but you get to save more money compared to paying every month.

It includes everything you need to create engaging pages with Instapage’s essential features and tools, such as the Customer Success Manager which gives users advice on finding their strategy, and much more.

Conversion Plan

The Converting plan offers more than just the standard features. You can also use advanced features such as heatmaps and 1:1 ad to page personalization.

What’s great about it is that the configuration is both unique and customizable, as it’s built to be based on your specific needs. You will also see the price depending on the number of features you require.

These are the reasons why large-scale companies recommend the Converting Plan. How To Integrate Instapage To WordPress

Free Trial

Instapage offers a 14-day free trial. To access the offer, you will need to first enter your payment details. Once you are satisfied with the service, you can be automatically billed and then decide to continue.

Should you not feel fully satisfied with the service, you can cancel it right away.

Pros and Cons

Instapage may be a useful platform that’s perfect for your marketing needs, but do you think this is the one you’ve been looking for?

Here’s a complete list of pros and con to consider:

Pros

  • Instapage offers an intuitive design interface and professional-grade templates and blocks.
  • There are tons of reporting data and built-in tools within your reach.
  • It is easy to create split and A/B tests, as well as other experiments.
  • It integrates seamlessly with many services and offers a variety of landing page publishing options.
  • You can also use it for mobile support on your pages and responsive customer service when you need it.

Cons

  • The steep price range starting at does not look as promising for smaller-scale businesses and blogs.
  • There is a lack of variety with landing page templates, unlike other platforms that offer similar services as Instapage.
  • There is also a lack of features and tools should you decide to go for the Building plan.
  • The WordPress plug-in tends to not be as straightforward as some hope it to be.

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Final Thoughts

Instapage is an excellent landing page creator that offers many useful features that can be added to your business strategy.

It is easy to integrate your landing page with your site domain. This takes care of all hosting issues without hassle. If you have to activate the plug-in for publishing on a WordPress website, it may take longer.

The page builder is not the only thing that makes it stand out from the rest – conversion and analytics are also important key points that make up the platform.

Its advanced optimization tools start at $199 and are ideal for businesses that want to attract more visitors and reach higher goals.

Even though the cost may seem high for small businesses, it doesn’t mean that you won’t be able to use it. Instapage is still available for you to try. It’s just that it requires more financial investments.

Are you looking for alternatives that offer similar features to Instapage but are less expensive? You may give Unbounce and Leadpages a try instead!

Frequently Asked Questions (FAQ) How To Integrate Instapage To WordPress

How many users does Instapage have?

Instapage had 16,000 customers in 2022 as of this year, based upon reports from the Latka databank.

Can Instapage integrate with Shopify?

If you’re planning on integrating your Instapage-made landing page with the e-commerce platform Shopify, you can do so with the help of Zapier!

Are landing pages free?

Instapage makes it difficult to create landing pages. Instead, you pay a monthly fee.

offers a free builder that allows you to create landing pages. ConvertKit and ConvertFlow are all examples.

Why do I need landing pages?

In attracting target audiences, landing pages are proven to be a big help. Because they are focused on one goal, or call to action (CTA), landing pages convert more traffic than standard websites.

A normal website has all kinds of calls to action through many links, whereas a landing page has limited links, most of which lead to the desired goal.

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