Instantpage Websites + Marketing Godaddy

instapage-reviews

Are you in search of a builder platform that can let you create an effectively optimized landing page without the need to do a lot of work?

There are many platforms today that can do this, including Instapage.

Instapage is packed with tons of high-quality features, neat-looking templates, user-friendly building tools, and easy integrations. Is it the right fit for your business?

Is it as effective as they claim in making conversion-focused landing pages? Is it worth the investment? We’ll answer all of that in this review on Instapage right here!

We’ll also be covering all the features and tools it has, as well as how it can reach your goals to greater heights.

Are you passionate about the future for your business? Let’s find out if Instapage is the one for you!

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For those of you who prefer a more visual experience, here is a video review by Marketing Island’s YouTube channel. To get a comprehensive overview of Instapage, you may still want to check out our article below.

A brief overview Instantpage Websites + Marketing Godaddy

Instapage is an online advertising and marketing platform that offers many tools and functions to increase conversion rates.

Instapage is a leader in post-click optimization since 2012. Why so?

The optimized advanced landing page creator is included. It’s equipped with templates ready for use and easily accessible tools, from the drag-and-drop interface to wide selections of widgets and stock images to helpful analytics tools.

Everything is streamlined to be user-friendly, even for beginners who may not be too familiar with encoding and creating landing pages from scratch!

Instapage allows you to experiment with personalization and experimentation, such as collaboration and integration tools, A/B testing and collaboration, as well as precise analytics systems like HeatMap and a quick hosting system.

It’s not just the leading page builder that Instapage has only been known for – its focus on conversion is the platform’s key selling point.

Landing pages made through Instapage result in an average customer conversion rate of 16%, a bigger number compared to the 4% rate if made without the help of any premium builder service.

Features

Now that we’ve covered the overview of what Instapage is and how many features they offer, let’s dive deeper into those handy tools that make up the platform! Instantpage Websites + Marketing Godaddy

Instantpage Websites + Marketing Godaddy

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User Experience

Dashboard

Once you log in to Instapage for the first time, the first thing you will notice is the dashboard, which will give you brief calculated details of your landing page, including the number of visitors, the conversion rate, and PostClick score.

You will find many great tools and features waiting to be tried, including Experiments and Analytics, Personalization, Landing Pages, and Experiments.

With Instapage, you don’t just get to create a new landing page. To organize multiple pages, you can also create a Group folder.

Landing Page Builder

Instapage’s landing page editor is among the most powerful yet easy-to-use builders out there. But how true is this statement? Let’s take a closer look at the features and functions of this device.

Templates

Instapage comes packed with a wide selection of over 200 professional pre-made templates.

There are many themes available, including the complete landing page template.

Drag-and-drop Interface

Instapage’s unique feature is that you can arrange everything anywhere. Other page builders wouldn’t always allow you to have the same freedom as Instapage has.

While you can place items freely even on top of each other, Instapage has visual markers to help you place where those items should be. Think of the builder as the landing page equivalent to Photoshop or Illustrator.

Instablocks and Widgets

Multiple pages can be created? Instapage has a time-saving feature in the form of Instablocks, where you get to reuse assets without the need to make them again from scratch.

You don’t just get to create custom blocks; you can also make full-on block templates with layouts and goals. If you’ve used Adobe CC software, you may be familiar with this kind of interface!

Instapage offers a variety of widgets to enhance your landing page. There are many types, including headlines, forms and buttons, timers and HTML widgets. You can also upload images and videos.

Mobile Landing Pages

Instapage allows you to make a mobile version your landing page. Simply switch from desktop view to mobile and the editor will generate a phone-friendly layout. You can then make some adjustments.

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Analytics and Testing

Instapage delivers top-quality analytic reports with helpful tools that will keep you in the loop about how your landing pages are performing.

The dashboard provides information about visitor data, conversions and the conversion rate. Let’s discuss further on that right now.

Instapage’s dedicated Analytics section gives users detailed information on those rates through the use of graphs and other visual aids for a clearer perspective. A data chart is accessible whenever you’re running split tests, packed with accurate percentages and rates. Google Analytics can be integrated to provide additional insight into your data.

You also get to monitor lead generator details, as well as the PostClick score, which you can only see if you connect to a Google Ads account. Apart from those, there is a built-in heatmap that lets you check visitors’ activities within your landing page.

Instapage offers A/B Split Testing, which allows you to test various page variants to determine which one is the most effective. This helps ensure that your landing page is optimized to attract visitors.

Split testing is a great way to ensure that your page generates enough traffic to meet your conversion goals. Instantpage Websites + Marketing Godaddy

Publishing and Integrations

After you are satisfied with your landing pages, you can publish them on any one of the following sites platforms:

  • On your own custom domain
  • A WordPress website can be customized using a plug-in.
  • On a Drupal website

You can also plublish the page as a demo for testing purposes, but it’s recommended to use another domain to do so.

Activating the plug-in frees you from having to publish on your WordPress website. As simple as it may seem, there are quite a few hurdles, plus a few hours depending on the internet speed, to get it to work.

Instapage allows you to integrate with a wide range of third-party platforms, allowing for an enhanced user experience. This includes e-mail marketing and analytics services. And with the extra boost from the web server Zapier, you can connect to even more services!

Other Features

Apart from its awesome page builder, crazy accurate analytic readings, and other fully optimized features, Instapage has a lot more tools than you’d expect! These tools will help you create hit landing pages.

  1. Collaboration tools for teams including Comment Mode for you and your teammates to leave feedback on certain elements of the page
  2. Google AMP support for mobile landing pages to load quicker without completely affecting their design and conversation optimization
  3. Easy integration with Google AdWords for tracking your pages’ ROI (return on investment) and effectiveness

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Pricing

Instapage comes with two pricing plans, each named Building (Business) and Converting (Enterprise).

Building Plan

The Building plan costs $199 per month if paid annually, and $299 if paid monthly. If you decide to go for the yearly pricing, you would need to pay upfront the total price of around $2,388, but you get to save more money compared to paying every month.

It includes everything you need to create engaging pages with Instapage’s essential features and tools, such as the Customer Success Manager which gives users advice on finding their strategy, and much more.

Converting Plan

The Converting plan offers more than just the standard features. You can also use advanced features such as heatmaps and 1:1 ad to page personalization.

What’s great about it is that the configuration is both unique and customizable, as it’s built to be based on your specific needs. The price will also reflect on how many features you may need.

All of these make up the reason why the Converting plan is highly recommended by large-scale businesses. Instantpage Websites + Marketing Godaddy

Free Trial

Instapage has a 14-day trial offer, and you’d need to enter your payment details first to access it. You can get automatically billed once you like it so far and decide to continue onward.

You can cancel the service at any time if you are not completely satisfied.

Both the pros and cons

Instapage is a great platform for marketing, but are you sure it’s the right one for you?

Here’s a complete list of pros and con to consider:

Pros

  • Instapage offers an intuitive design interface and professional-grade templates and blocks.
  • There are tons of reporting data and built-in tools within your reach.
  • It is easy to create split and A/B tests, as well as other experiments.
  • It offers seamless integration with all kinds of services, as well as a wide range of landing page publishing options.
  • You can also use it for mobile support on your pages and responsive customer service when you need it.

Cons

  • Blogs and small businesses are not as likely to benefit from the high price range that starts at.
  • Landing page templates are limited in variety, which is not the case with other platforms like Instapage.
  • There is also a lack of features and tools should you decide to go for the Building plan.
  • The WordPress plug-in tends to not be as straightforward as some hope it to be.

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Last Thoughts

Instapage is a great landing page builder with easily accessible features worth adding to your business strategy.

It is easy to integrate your landing page with your site domain. This takes care of all hosting issues without hassle. However, when it comes to publishing on a WordPress site, you may encounter extra time in activating the plug-in, so a few improvements are suggested.

The page builder is not the only thing that makes it stand out from the rest – conversion and analytics are also important key points that make up the platform.

Its advanced optimization tools start at $199 and are ideal for businesses that want to attract more visitors and reach higher goals.

Even though the cost may seem high for small businesses, it doesn’t mean that you won’t be able to use it. You can still give Instapage a try! You will need to make more financial investments.

Are you looking for alternatives that offer similar features to Instapage but are less expensive? You may give Unbounce and Leadpages a try instead!

Frequently Asked Questions (FAQ) Instantpage Websites + Marketing Godaddy

What number of users does Instapage have

Instapage had 16,000 customers in 2022 as of this year, based upon reports from the Latka databank.

Can Instapage integrate with Shopify?

Zapier is a great tool to integrate your Instapage-made landing pages with Shopify’s e-commerce platform

Are landing pages free?

Instapage makes it difficult to create landing pages. Instead, you pay a monthly fee.

If you’re looking for a builder that lets you create landing pages for free, there are plenty for you to try out. This includes the likes of ConvertKit, Carrd, ConvertFlow, etc.

Why do I need landing pages?

In attracting target audiences, landing pages are proven to be a big help. Because they are focused on one goal, or call to action (CTA), landing pages convert more traffic than standard websites.

A normal website has all kinds of calls to action through many links, whereas a landing page has limited links, most of which lead to the desired goal.

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