Instapage Have Forms Email Leads

instapage-reviews

Are you in search of a builder platform that can let you create an effectively optimized landing page without the need to do a lot of work?

There are many platforms today that can do this, including Instapage.

Instapage is packed with tons of high-quality features, neat-looking templates, user-friendly building tools, and easy integrations. But is it a good match for your business?

It is as efficient as they claim when creating conversion-focused landing pages. Is it worth the investment? All of this and more will be answered in our Instapage review.

We will also cover all features and tools that it offers, as well how it can help you achieve your goals.

Passionate about the future of your business? Let’s find out if Instapage is the one for you!

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For those of you who prefer a more visual experience, here is a video review by Marketing Island’s YouTube channel. To get a comprehensive overview of Instapage, you may still want to check out our article below.

A Brief Overview Instapage Have Forms Email Leads

Instapage is an online advertising and marketing platform that offers many tools and functions to increase conversion rates.

Instapage is a leader in post-click optimization since 2012. Why so?

It comes with an optimized advanced landing page builder. It’s equipped with templates ready for use and easily accessible tools, from the drag-and-drop interface to wide selections of widgets and stock images to helpful analytics tools.

Everything is streamlined to be user-friendly, even for beginners who may not be too familiar with encoding and creating landing pages from scratch!

Instapage also allows you to try out personalization and experimentation options such as A/B testing, collaboration and integration tools, accurate analytics systems such as HeatMap, and a swift hosting system.

Instapage is not only the best page builder, but its main selling point is its focus on conversion.

Instapage landing pages result in a 16% customer conversion rate, which is higher than the 4% rate for pages created without any premium builders.

Features

Now that we’ve covered the overview of what Instapage is and how many features they offer, let’s dive deeper into those handy tools that make up the platform! Instapage Have Forms Email Leads

Instapage Have Forms Email Leads

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User Experience

Dashboard

Once you log in to Instapage for the first time, the first thing you will notice is the dashboard, which will give you brief calculated details of your landing page, including the number of visitors, the conversion rate, and PostClick score.

You will find many great tools and features waiting to be tried, including Experiments and Analytics, Personalization, Landing Pages, and Experiments.

With Instapage, you don’t just get to create a new landing page. To organize multiple pages, you can also create a Group folder.

Landing Page Builder

Instapage’s landing page editor is among the most powerful yet easy-to-use builders out there. How true is that statement? Let’s take a closer look at the features and functions of this device.

Templates

Instapage comes packed with a wide selection of over 200 professional pre-made templates.

There are many themes available, including the complete landing page template.

Drag-and-drop Interface

What makes this feature on Instapage unique from the rest is you can arrange everything literally anywhere, without worrying about being locked to a grid layout! Other page builders wouldn’t always allow you to have the same freedom as Instapage has.

Although you can place items anywhere you want, Instapage provides visual markers that will help you determine where they should be. Think of the builder as the landing page equivalent to Photoshop or Illustrator.

Widgets and Instablocks

Multiple pages can be created? Instapage offers a time-saving feature called Instablocks. This allows you to reuse assets without having to create them from scratch.

Not only can you create blocks that are unique, but you can also create block templates that include layouts and goals. If you’ve used Adobe CC software, you may be familiar with this kind of interface!

Instapage also has a range of widgets for your landing page. There are many types, including headlines, forms and buttons, timers and HTML widgets. You can also upload images and videos.

Mobile Landing Pages

Instapage allows you to make a mobile version your landing page. Just switch the view from desktop to mobile, and the editor will automatically generate a phone-friendly layout, where you can then put in a few adjustments.

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Analytics and Testing

Instapage delivers top-quality analytic reports with helpful tools that will keep you in the loop about how your landing pages are performing.

The dashboard provides information about visitor data, conversions and the conversion rate. Let’s discuss further on that right now.

Instapage’s Analytics section provides detailed information about these rates using graphs and other visual aids to give users a better perspective. Split tests can be accessed with a data chart that shows exact percentages and rates. Google Analytics can be integrated to provide additional insight into your data.

You can also monitor the details of lead generators, as well as their PostClick score. This information is only available if you have a Google Ads account. Apart from those, there is a built-in heatmap that lets you check visitors’ activities within your landing page.

Instapage offers A/B Split Testing, which allows you to test various page variants to determine which one is the most effective. This helps ensure that your landing page is optimized to attract visitors.

Split testing is a great way to ensure that your page generates enough traffic to meet your conversion goals. Instapage Have Forms Email Leads

Publishing and Integration

Once you’re satisfied with your landing page, you can publish it on any of the following site platforms, including:

  • Your own domain
  • On a WordPress website (via a free plug-in)
  • Drupal websites

For testing purposes, you can also plblish the page. However, it is recommended that you use another domain.

Publishing on your WordPress site is made possible by activating the free plug-in. Although it seems simple, it is not easy. It takes a while depending on your internet speed to make it work.

Instapage lets you integrate with a long list of third-party platforms for a more enhanced user experience from e-mail marketing services to analytics solutions. You can also connect to more services with the help of the web server Zipier

Other Features

Apart from its awesome page builder, crazy accurate analytic readings, and other fully optimized features, Instapage has a lot more tools than you’d expect! These tools will help you create hit landing pages.

  1. Collaboration tools for teams including Comment Mode for you and your teammates to leave feedback on certain elements of the page
  2. Google AMP support mobile landing pages for faster loading without affecting design or conversation optimization
  3. Quick and easy integration with Google AdWords to further track your pages’ return of investment (ROI) and its effectiveness

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Pricing

Instapage comes with two pricing plans, each named Building (Business) and Converting (Enterprise).

Building Plan

If you pay annually, the Building plan will cost $199 per month and $299 monthly. If you decide to go for the yearly pricing, you would need to pay upfront the total price of around $2,388, but you get to save more money compared to paying every month.

It contains everything you need for engaging pages using Instapage’s key features and tools. This includes the Customer Success Manager, which offers users advice and guidance on how to find their strategy.

Conversion Plan

The Converting plan offers more than just the standard features. You can also use advanced features such as heatmaps and 1:1 ad to page personalization.

What’s great about it is that the configuration is both unique and customizable, as it’s built to be based on your specific needs. You will also see the price depending on the number of features you require.

All of these make up the reason why the Converting plan is highly recommended by large-scale businesses. Instapage Have Forms Email Leads

Free Trial

Instapage has a 14-day trial offer, and you’d need to enter your payment details first to access it. You can get automatically billed once you like it so far and decide to continue onward.

Should you not feel fully satisfied with the service, you can cancel it right away.

Both the pros and cons

Instapage may be a useful platform that’s perfect for your marketing needs, but do you think this is the one you’ve been looking for?

Here’s a complete list of pros and con to consider:

Pros

  • Instapage offers an intuitive design interface and professional-grade templates and blocks.
  • There are tons of reporting data and built-in tools within your reach.
  • It is easy to create split and A/B tests, as well as other experiments.
  • It offers seamless integration with all kinds of services, as well as a wide range of landing page publishing options.
  • It also has mobile support for your pages, plus responsive customer service whenever you need it.

Cons

  • The steep price range starting at does not look as promising for smaller-scale businesses and blogs.
  • There is a lack of variety with landing page templates, unlike other platforms that offer similar services as Instapage.
  • If you choose to go with the Building plan, there are a few tools and features that you may not have access to.
  • The WordPress plug-in is not always as simple as people hope.

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Last Thoughts

Instapage is an excellent landing page creator that offers many useful features that can be added to your business strategy.

Integrating your landing page with your website domain requires less effort as it takes care of all the hostings without any hassle. If you have to activate the plug-in for publishing on a WordPress website, it may take longer.

It’s not just the page builder that makes it stand apart from others. Conversion and analytics are important points that make the platform unique.

Its advanced optimization tools start at $199 and are ideal for businesses that want to attract more visitors and reach higher goals.

If you’re a small business, the price may come off as quite steep, but that doesn’t mean you can’t use it. Instapage is still available for you to try. It’s just that it requires more financial investments.

Are you looking for alternatives that offer similar features to Instapage but are less expensive? You may give Unbounce and Leadpages a try instead!

Frequently Asked Questions (FAQ) Instapage Have Forms Email Leads

How many users does Instapage have?

As of this year in 2022, Instapage has garnered 16,000 customers on average, with an annual churn rate of 72.00%, based on reports by the Latka database.

Is Instapage compatible with Shopify

If you’re planning on integrating your Instapage-made landing page with the e-commerce platform Shopify, you can do so with the help of Zapier!

Are landing pages free?

With Instapage, making a landing page is not free – it comes at a cost in the form of periodic payments.

If you’re looking for a builder that lets you create landing pages for free, there are plenty for you to try out. ConvertKit and ConvertFlow are all examples.

Why do I need landing pages?

Landing pages have been proven to be very helpful in attracting targeted audiences. Because they are focused on one goal, or call to action (CTA), landing pages convert more traffic than standard websites.

A landing page is more focused and has fewer links.

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